Tag Archives: home for sale

Over the past few years we have seen a tremendous increase in Los Angeles area Real Estate prices.  Over the past few months, we have seen less of an increase.  Properties are now sitting on the market for well over 50 days, whereas in previous times, it would not be unusual for a property to go into escrow in under 14 Days on Market.  We are seeing sellers who are banking on the same past market acceleration and are pricing their properties in anticipation of that increase.  It is the exact opposite of the issues we were having in a quickly growing market where appraiser data was not catching up fast enough with prices.  In some cases, this leads to difficulty in getting properties appraised for their sale price.  We have the inverse happening now, where sellers are OVER pricing their properties.  The result of overpricing your property is twofold.  One is that it will sit on the market for longer and today’s savvy buyers look at Days on Market (DOM) when shopping online for Real Estate.  Two is related to #1, in that when a property has over 30 DOM, buyers start to ask “What’s wrong with it?” and the property can acquire a stigma which repels certain buyers.

So what should you do if you a buyer?  What about if you are a seller?

Talk to me.

I work with my clients individually and we consult together to come up with a customized plan suited specifically to their needs and Real Estate goals.  There is no “one size fits all” answer when it comes to Real Estate Acquisition and Sale.

I look forward to hearing from you.

Revi Mendelsohn, Realtor 310-963-7384

The Mendelsohn Group | Rodeo Realty Beverly Hills

Behind the scenes: What happens when you hire Revi Mendelsohn to sell your home?

You just spent an hour online looking at houses for sale in your area.

Some were amazing, and you were dying to see them in person, some not so much.

Have you ever wondered what the difference was between each of those sellers’ agents?

Why do some agents have amazing presentations, sell their listings in the first days on market, and others….not so much?

Have you ever wondered what happened BEFORE you the listing hit the market?    Here is a glimpse into what happens “backstage” and “before the show…aka Open House”  (Don’t forget to check out Before and After gallery too)

I will share with you some information about a recent listing that I had in Brentwood.  

I have known the sellers for about 2.5 years now.  They were referred to me by a past client.

B and A hired me to help them purchase their first home.  Within 1 month of our search, we were able to find them the condo that they wanted to purchase.

Fast forward 2 years and B and A’s twins are now walking and talking and the family needed more space.

They contacted me in February of 2017 and told me that they wanted to start making a plan to move in the summer of 2017.  Since they had purchased their condo in July 2017, they wanted to close no sooner than their second homeowner anniversary.

We met again in May and made a preliminary plan for their sale.

Here is a step by step list of how we made it happen for them.

-clients told me their renovation budget

-I assessed what needed to be fixed in the house and prioritized the list based on Return on Investment

-reviewed the list and fit required items into their budget

-priced out each repair and helped client choose the service provider

-negotiated with service providers to get best value for seller

-created a renovation schedule and met with service providers to ensure work was completed

-checked on work and instructed service providers as needed

-once work was completed, sent photos to the client

-client arranged for service provider payment

-met with stager and had staging completed

-verified stager’s work and had stager make corrections…in this case, the stager was missing some items, so I went to the store and replaced/added some items.

-reviewed pricing and went over any new comps in the area. Reconfirmed list price.

-met with professional photographer at the property, discussed marketing strategy and target market.

-selected best photos for marketing the property

-listed the property in the mls and other syndicated real estate sites.

-sent out advertising on Social media and online

*This is a sample of the work that was done behind the scene—each listing is different and unique*

Want to see the results?

Click here to see the result of the sale described in this post

We offer an all in one solution to your home selling needs.  Not every property needs to have renovation work done. In fact, we work with each of our sellers to customize their home selling plan to ensure that it meets their needs and goals for selling.

For more info or to meet with Revi, call or text 310-963-7384.

True or False?

 

TRUE OR FALSE?

Q. When you hire me to sell your home, all I do is place a sign in front of your house.

A. FALSE

As agents, we do so much more than just place a sign in front of your house when we sell it. In fact, did you know that my team and I handle over 500 line items for each transaction?
I put together a partial list of items that I typically handle for my clients when selling their home.

–CONSULT WITH THE SELLER to learn what their motivation is for selling. Some want do downsize, upsize or move to a different area or state. I have even determined after speaking with sellers that they truly do not need to move and I have helped them come up with a solution to make their living situation more suitable to their needs by referring them to lenders, decorators, etc.
–MEET AT THE PROPERTY AND REVIEW ITS CONDITION : This is a very important step as it is up to me as your agent to explain to you how the condition of your home will affect the price and timeline for the sale.
–MAKE SUGGESTIONS FOR IMPROVEMENTS TO THE APPEARANCE AND CONDITION OF THE HOME: Once we agree to work together, we review options to make the home more appealing and marketable to potential buyers. A coat of paint can go a long way, as can decluttering and organizing. We have referrals to qualified service providers that can help you with organizing your home, providing you with a step by step plan for making your home the best that it can be. We also help plan out a budget for improvements. We will prepare a cost benefit analysis for each dollar spent and discuss the best use for your money and time.
–SET UP A CUSTOMIZED MARKETING PLAN: Each property has its own needs and appropriate style for marketing. With the use of the internet, social media, facebook ads, email campaigns, and in some cases paper marketing, we will ensure that your home gets the maximum exposure when it is ready to hit the market. We will hire a professional photographer to photograph your home and show it in its best light.
–EVALUATE CURRENT MARKET CONDITIONS TO RECOMMEND THE BEST LISTING PRICE: We will provide you with a list of comparable homes that have already sold, as well those that are on the market so that we can determine the most appropriate price for your home. Selecting the most appropriate price will lead to the highest sale price in the shortest number of Days on Market.
–SET UP OPEN HOUSES AND SHOWINGS: We will plan out a timeline for you starting with when the home will be ready to photograph, MLS list date, Open house schedule, and approximate offer review and opening of escrow.
–CREATE AN ORGANIZED OFFER SPREADSHEET: We will share offer information in an organized and easy to understand method so that you are aware of all activity pertaining to offers on your home.
–REVIEW AND CONSULT WITH YOU ON THE OFFERS THAT HAVE COME IN: We will go over each offer and determine the best course of action for each one individually. We will advise you on how best to counter each offer to bring you the highest possible sales price and successful close.
–PREPARE ALL PAPERWORK REQUIRED FOR THE SALE OF YOUR HOME: We use electronic signing programs to save you time and paper. We will prepare all of the paperwork required to successfully close the sale of your home.
–LIASE WITH ALL SERVICE PROVIDERS: As your Realtor, we are essentially your project manager and we are here to ensure that the service providers involved are doing their job. We co-ordinate with inspectors, escrow, title, lenders, fellow agents, repair people, etc on your behalf to keep the transaction moving along.
–HELP YOU PLAN YOUR NEXT MOVE: We will help plan out your next move and coordinate and advise on dates to help you transition to your next property. Whether you are renting, buying, or moving out of state, we have the resources to support and help you every step of the way.

This is just a sampe of the items my team and I handle for you when you hire us to sell your home.

Want more information or want to meet?  Click here to set up a time to chat with Revi.

Revi Mendelsohn, Realtor, The Mendelsohn Group

Rodeo Realty Beverly Hills   310-963-7384

I’m so pleased to report that we just opened up our 4th escrow for our latest buyers, after showing them just one property!  I’m sure you are scratching your head and wondering, “How is that even possible?, it takes me 3 days of shopping just to find the right fit in jeans!”
Since 2004, I have been honing my skills so that I can help my clients determine what THEY want in their next home.  Before we start shopping, I ask my clients to come up with a “TOP 5 dealbreaker list”.
We do that by using the following guidelines.  The rules are the same for everyone, regardless of budget.
  • List no more than 5 things, in order of importance that are a MUST for your next home. (See examples below).  It is possible that you will have more than 5 things that are important to you, but if we focus on the top 5 on the list, we will be more likely to find you your home in the most efficient manner. Feel free to list #6 and #7, as it’s always good for me to know as much about you as possible.  Typically, we are able to get at least 3-4 of the top 5 deal breaker list items in your next home, assuming there is a limit to your budget and price range.
  • The list is NOT set in stone.  It is a starting point, and it MAY change over time.  By visiting properties both in person and online, you start to realize what you want and what you don’t want in your next home.  For example, you may not even realize that having a spanish style home was even important to you when you first called me.
  • Keep me posted if your needs change during our search. It’s important that we are all on the same page so that I don’t show you properties that no longer meet your Top 5 needs.
TOP 5 dealbreaker examples:
Ricky and Janet                                                                                               
  1.  Under $2M
  2.  Three+ bedrooms, 2.5+ baths
  3. West of the 405
  4. Guest House or office space separate from main house
  5. NOT on a busy street
Rachel and Jeff
  1. Within 7 miles of work
  2. Two+ bedrooms, 1.75+ baths
  3. 1400+ sq ft
  4. up to $1M
  5. Open concept living room/kitchen

Jonathan

  1. Must be in Santa Monica
  2. The biggest place I can get for under $700,000
  3. Prefer HOA dues under $500 per month
  4. Must have bathtub in bathroom (or place to put one)
  5. 1 bedroom is ok. (can we get two bedrooms?)
If you want to know more about how to work through and prioritize your “Top 5 dealbreaker list”, contact me and we can set up a time to discuss and work through it together.
I look forward to hearing from you!
Revi Mendelsohn, Realtor, The Mendelsohn Group
310-963-7384 cell/txt  [email protected]
Mostwanted_Alex_11_18_13
WhatBuyersdontwant
Click the icons to find us on Facebook, Instagram, and Twitter!
  

The Mendelsohn Group presents at Career Day!

Last week, The Mendelsohn Group was invited to and had the pleasure of presenting at TWO Career Days! Environmental Charter Middle School in Inglewood and Shalhevet High School on LA’s Westside welcomed us and gave us the chance to spend the afternoon with their student body. Both fun-filled days involved professionals from all different career fields educating students about what our jobs entail.

We took the opportunity to not only educate, but to inspire young kids to work hard and find what they are really passionate about. I got to talk about how I found my passion in Real Estate, how I’ve worked to be successful, and what we do in an average day at The Mendelsohn Group! We covered everything from gaining clients, and helping buyers find a home to listing a home and marketing our listings and brand. We also got to answer questions the students had for us, and hear what their dreams for the future were.

Students at both schools were incredibly smart, attentive, and passionate about their futures. We are so thankful to both Environmental Charter Middle School and Shalhevet High School for inviting us to share our love of Real Estate with such eager children! We were so happy to be a part of such an influential day for these soon-to-be young professionals. And the students got w some of our new Mendelsohn Group swag — water bottles and pens!

 

I think we even helped inspire some future realtors!

Click the icons to find us on Facebook, Instagram, and Twitter!
  

Top 5 Tips for Opening a New Escrow!


Opening escrow, especially for the first time, can be a bit like navigating uncharted waters. Based on our experience opening multiple escrows for over 12 years, The Mendelsohn Group has compiled a list of useful tips to help homebuyers through escrow with ease!

  1. Read through all paperwork and stay on top of all signatures. If you were to print out every single piece of paper involved in the purchase or sale of a home, the file would easily be three inches thick! As you can imagine, it can be a bit overwhelming to deal with all of that paper. Do your best to stay on top of it and READ and sign as it is sent to you. Don’t hesitate to call your agent with any questions before you sign.
  2. If you are currently renting, DO NOT GIVE NOTICE of your intended move-out date until ALL CONTINGENCIES are removed on your sale. This is incredibly important because if something falls through, you could potentially be out of a place to live! As Revi always says, “I’d rather you have two places to live than none!”
  3. Avoid posting anything on social media regarding the sale. This helps protect you against your landlord finding out of your plans to move prematurely. Posting on social media during negotiations could also affect you negatively because you never know which friends buyers/sellers have in common. When Revi is representing you, she is always planning strategically to get you the best possible deal! As Revi says, she keeps things “in her back pocket” to benefit you in the deal.
  4. Do not discuss any repair or inspection matters with your lender under any circumstances. This is key to ensuring a smooth lending process. If you are unsure of any matters, consult your real estate agent. Bringing inspection matters to the lender’s attention can complicate the loan, and potentially cause the deal to fall apart.
  5. While in escrow, do not make any large purchases such as a new car, furniture, or anything that can affect your credit score and ability to get the loan. The lender repeatedly checks your credit ratios during and up to the close of the loan. Before making any changes such as employment, opening or closing bank accounts, or making large deposits, speak to your realtor and your lender to confirm it has been set up properly. Revi and The Mendelsohn Group team are here to help you every step of the way — no question is too big or too small!

If you have any questions regarding the escrow process, or real estate in general, do not hesitate to contact Revi Mendelsohn at 310-963-7384!

Click the icons to find us on Facebook, Instagram, and Twitter!
  

 

Why Home Sellers Want The Mendelsohn Group On Their Side

Are you thinking of selling your home? The thought can be overwhelming if you don’t have the guidance of an experienced team on your side. The Mendelsohn Group has over 12 years of property sales and listing experience. We specialize in the following to ensure a stress-free transaction, and get the best possible outcome for our clients:

  • An average of 108% of percent of asking price
  • Full preparation of the home, and assistance with all renovations ranging from painting to complete kitchen refacing. Click here to see our unique approach.
  • Complete consultation on property condition to determine which repairs are most cost effective prior to listing, preventing and reducing buyer credit requests while in escrow.
  • Access to and referrals of top notch service providers for any repairs
  • Marketing the listing on multiple platforms, to ensure it is reaching the biggest audience
  • Under 4 days* on market to receive first offer (*average based on 4 most recent sales) Click here to see the outcome of all of our most recent sales.

The Mendelsohn Group strives to get the most for our clients, through our unique approach in preparation for launch, to our negotiation skills during the escrow process, all the way to staying in touch long after the close of the sale. Take it from our clients below, who sold their home for 18% OVER asking price working with The Mendelsohn Group, and click here to read more of what people have to say about us!

She was patient, professional, and extremely knowledgable…

“We recently sold our Mar Vista home and realtor Revi Mendelsohn worked with us from day one to put together a successful sale. She worked closely with us months before our home sale to determine what sort of improvements we might decide to make. She helped guide us through so many complicated decisions about the best ways to prepare our house to go on the market. Every step of the way, she was patient, professional, and extremely knowledgable. In fact, every piece of her advice paid off. We sold our house for way over our asking price and I’m certain the amazing result we achieved was due to her smart, sensitive, and forward-thinking approach. I had seen her recommended so many times online and wondered if she was really as good as everyone said. And I can tell you that she absolutely is the real deal. She is so easy to work with and will go to bat for you no matter what. You will not be disappointed. If you or anyone you know needs some real estate assistance, talk to Revi. You’ll be so happy you did!” – Cindy and Trent Jones, Home Sellers in Mar Vista 2015

If you have any questions or inquiries, feel free to call Revi at 310-963-7384. We look forward to hearing from you soon!

Click the icons to find us on Facebook, Instagram, and Twitter!
  

First Moms Night Out Success!

After seeing an anonymous post on social media from a mom new to Los Angeles discussing how hard it was to make friends in a new place, The Mendelsohn Group got inspired. We thought, why not put the feelers out to see if we could get a group together? From this idea, the first Moms Night Out came to be!

Having moved from Canada to Los Angeles nearly 15 years ago, I understand how difficult it can be to meet people. Even if you haven’t moved, being a mom and finding ways to make friends sometimes prove challenging. This resonated with me, and I wanted to make it easier for us moms to have a night to ourselves!

On January 19th at the Season 52 in Santa Monica, thirteen ladies got together to mingle with other moms new to Southern California. We had people from not only all over the country, but all over the world! The night was a blast — Seasons 52 was generous enough to support our evening with complimentary happy hour food and drinks for the first hour! We talked about our hometowns, kids, hobbies, and so much more, and enjoyed getting to know each other.

 

We plan to arrange a meeting once a month, at various restaurants all around Los Angeles. The Mendelsohn Group has started a Google Form and closed Facebook Groups to get information about future meet ups. We would love for you to join us at one of our nights out. You don’t have to be from out of town to come, and feel free to tell your friends! Just fill out your name, email, and what part of town you are in, and we will send you official invites to each upcoming event. We want to keep the momentum going, and continue the growth of this wonderful community. If you are interested, click the link below to add yourself to our list.

https://docs.google.com/forms/d/1je95Gm9xyQGdPbVAh9jIkLKxFnE3YWqj9BWwpTejTHw/edit

We’ve also created a closed Facebook group for moms to ask questions, set up play dates, and arrange to get together. If you’d like to be a part of this forum, please direct message Revi on Facebook expressing your interest (click here)! Include your full name, email address, and where you are from.
We can’t wait to meet you at our next Moms Night Out!
Click the icons to find us on Facebook, Instagram, and Twitter!
  

Why Do We Need CO Detectors?

Have you owned your home since before 2011? If so, do you know if you have a carbon monoxide detector installed in your home? Since the California Carbon Monoxide Poisoning Prevention Act of 2010 was passed in early 2011, it is now a requirement by law, and a retrofit requirement when selling your home that CO monitor be present. 

 How do you know if you are exposed to carbon monoxide?

Carbon monoxide is virtually undetectable by humans. It is colorless, odorless, and tasteless. Accidental over-exposure to carbon monoxide results nearly 200 deaths every year. It is emitted by various equipment in and around your house such as:

  • Fuel fired furnaces and fireplaces
  • Gas water heaters
  • Gas stoves
  • Gas dryers
  • Charcoal grills
  • Lawnmowers and other yard equipment
  • Automobiles

How do I prevent CO exposure?

1. The best defenses against carbon monoxide poisoning is installation of a CO detector.

2. Proper installation, use, and maintenance of household cooking and heating equipment, and safe use of vehicles and other gas-powered equipment.

 

 

How should I install my CO Detectors?

1. Centrally located outside of each sleeping area in the immediate vicinity of the bedrooms

2. At least 6 inches from all exterior walls , and at least 3 feet from supply or return vents

3. Avoid locations that can be covered by furniture or draperies.

arm-4How do you test the CO Detector to ensure it is working?

Consumers should follow the manufacturer’s instructions. Using a test button tests whether the circuitry is operating correctly, not the accuracy of the sensor.

What should you do if the CO alarm sounds?

1. Never ignore an alarming CO alarm!

2. Immediately move outside to fresh air.

3. Call your emergency services, fire department, or 911.

4. Do a head count to check that all persons are accounted for. DO NOT reenter the premises until the emergency services responders have given you permission.

Are CO Detectors reliable?

CO alarms always have been and still are designed to alarm before potentially life-threatening levels of CO are reached. The safety standards for CO alarms have been continually improved and currently marketed CO alarms are not as susceptible to nuisance alarms as earlier models.

 

Even if you aren’t planning to sell your home, it is best to air on the side of caution and have CO detectors installed as soon as possible. These inexpensive devices (costing around $100) can potentially save a life. If you are unsure about the maintenance of gas-powered appliances in your home, consider having a qualified technician inspect your appliances to ensure their safety, and discuss proper installation of detectors. This small measure can prevent you and your family from falling victim to carbon monoxide poisoning.

 

Click the icons to find us on Facebook, Instagram, and Twitter!
  

 

 

 

5 Tips To Help You KEEP Your New Year’s Resolutions

We all want to start the new year off on the right foot, so we set goals for ourselves to accomplish in the bright year ahead. We’ve all been there – life starts to get in the way of those goals, and the task of re-starting begins to feel daunting and almost impossible. In hopes of creating our best year yet, we’ve created a list of the top five ways to help stay on track and achieve those resolutions we’ve made for ourselves. We hope this list helps all of our readers.

 

  1. Be realistic and specific.

By saying you want to win the lottery in the new year, you are setting yourself up for disappointment. It is important to set achievable goals that are detail oriented. For example, if your hope is to lose 50 pounds, it is very realistic to say you plan to lose 1 to 2 pounds per week by focusing daily on better food choices and consistent exercise!

2. Make your resolutions a few things you really want.

It is so much easier to stay motivated when you really want something. Take the time to clearly focus on how each goal will improve your life, and how much of each day you would like to devote to making those improvements. If it is something you really do want, it won’t seem like such a chore. Keep the positivity and motivation alive by remembering the reward once you achieve said goal.

3. Make a plan and write down your progress!

It is key to not only make the plan, but to continue writing down each step you are taking to get there. This goes back to being specific – making a plan that has a schedule (say, going to the gym at 5:30 PM on Monday, Wednesday, and Friday) will improve your chances tenfold of you actually committing. Once you have figured out the specifics, keeping track of what you are doing to make it happen helps keep you accountable and makes the finish line seem much closer. It is also very self-motivating to take a moment to remind yourself that you are in fact doing what you have set out to do!

4. Automate.

According to BankRate.com, if you have financial goals, the best way to help keep you on track is to automate your transactions. Set up your bank accounts to take “X” amount from you checking and put it into a savings account, depending on how much you wish to save at the end of the year. This applies to many other goals as well, as with new technologies you can now automate many different services and reminders.

5. Remember you are in charge, and don’t give up!

It is easy to let distractions get in the way of the changes you want to make, but making sure to remember you are in control of your life can help combat those distractions. Of course there will be slip-ups and set backs, but make an effort to not let those moments overwhelm and defeat you. Don’t be too hard on yourself either – we are all human and we deserve self-love and praise! Be confident and vigilant, and your New Year’s resolutions will become a reality!

Click the icons to find us on Facebook, Instagram, and Twitter!